Lab Quality / Foundations of Quality Management

Customer and Stakeholder Satisfaction

Instructor: Dan Zuccarello

Are you ready to enhance your lab’s reputation by delivering superior satisfaction to customers and stakeholders? Welcome to the Customer or Stakeholder Satisfaction course, where you’ll master the strategies needed to understand and exceed the expectations of those who interact with your lab. Led by industry expert Dan Zuccarello, this course equips lab managers with the knowledge and tools to build strong stakeholder relationships, address feedback constructively, and drive a customer-centric culture in your organization.

What is this course about?

This course provides a comprehensive guide to understanding and managing customer and stakeholder satisfaction in a laboratory setting. You’ll delve into what it means to be truly customer-focused, how to analyze feedback, and ways to turn challenging interactions into opportunities for improvement. Covering everything from identifying stakeholders to creating a structured process for managing complaints, this course is designed for lab managers who want to strengthen relationships and ensure long-term success for their lab.

What are the benefits of this course?

  • Identify Key Stakeholders: Understand the different types of stakeholders in your lab and how their expectations influence lab performance and success.
  • Enhance Customer Satisfaction: Learn proven strategies for assessing and improving customer satisfaction, from gathering feedback to implementing changes based on customer needs.
  • Analyze Feedback Effectively: Develop your ability to analyze customer feedback and uncover actionable insights that lead to continuous improvement.
  • Turn Complaints into Opportunities: Implement a structured approach to handle customer complaints, resolve issues, and turn potentially negative situations into positive outcomes.
  • Foster a Customer-Centric Culture: Gain insights into building a lab culture that prioritizes customer satisfaction and promotes positive stakeholder relationships.

What are the learning outcomes of this course?

By the end of this course, engaged learners should be able to:

  1. Define who your key customers and stakeholders are and describe how their expectations impact lab operations.
  2. Explain the importance of customer satisfaction and how it can be measured.
  3. Identify key drivers for satisfaction and create strategies to address areas of concern.
  4. Develop a structured process for handling customer complaints, including how to document, resolve, and learn from these situations.
  5. Implement strategies to drive a customer-centric culture within the lab that aligns with both stakeholder expectations and organizational goals.

Ready to build stronger relationships and drive customer satisfaction? Enroll today to gain the insights and tools you need to deliver exceptional experiences to every stakeholder who interacts with your lab.

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Course content

    • Introduction
    • Customers and Stakeholders
    • Customer Satisfaction
    • Driving Satisfaction
    • Customer Complaints
    • Quiz